featured Article Collection

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The Cost of Bad Customer Service

Just as dark is the absence of light, bad customer service in real estate is the lack of something extra. Real estate brokers seldom commit blatant errors in their customer service delivery. Rather, their mistakes are of omission: neglecting to provide the little extras,…

Top Books to Improve Your Real Estate Negotiation Skills

As a North Carolina real estate broker, your income is determined by your ability to close the deal. Therefore, negotiation skills are essential. To successfully master the art of real estate negotiations, you’ll want to find the most creative and powerful strategies available. To…

Top 10 Homes From Your Favorite Holiday Movies

The idea of “home” is an important one in songs, stories, and movies that are set during the holiday season. As that magical time of year rolls around, we wanted to revisit some of the iconic homes that serve as idyllic settings for our…

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4 Ways Real Estate Brokers Can Give Back

Want your real estate career to make an impact on your local community? There are several ways North Carolina real estate brokers can give back and serve people in need. Through real estate charities and some creative thinking, you can use your career to…

3 Money Management Tips for New Real Estate Brokers

Money management is an important skill for budgeting and to keep afloat in this commission-driven profession—especially during the initial phase of launching your real estate business. As a new North Carolina real estate broker, you must deal with the unpredictability of when and how…

How to Find and Develop Your Real Estate Niche

The most successful North Carolina real estate brokers typically aren’t jacks of all trades. They have a specialty or a niche. When you become an expert in a specific area, you’ll be better positioned to serve clients seeking your specific knowledge. Plus, you’ll have…