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Confident real estate professional welcoming young couple to successful open house

How to Conduct a Successful Open House in 5 Steps

Ever feel like you’re just going through the motions with open houses? You’re not alone. While there’s some debate among North Carolina real estate brokers about the real value of holding open houses, many top earners swear by them.   Top producer Sasha Valdes attributes…

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Real Estate Advertising Rules: Ethics and Compliance Guide

Following real estate advertising rules is crucial for protecting consumers, building trust, and maintaining a reputable standing in the industry. This guide explores the legal regulations and ethical guidelines regarding North Carolina’s real estate advertising rules. Key Takeaways Real estate advertising in North Carolina…

real estate cold calling script

A Real Estate Cold Calling Script That Works

Most people would agree: Making cold calls can be intimidating. It can be nerve-wracking to pick up the phone and call strangers. You also might be worried about getting an adverse reaction. But the truth is that, for new brokers in particular, cold calling…

north carolina real estate new construction

Selling North Carolina Real Estate New Construction

Due to record low mortgage rates and more and more homebuyers entering the market, home sales throughout the country have been setting records. Bidding wars are now common place, sometimes going well above asking price. With a shortage of resale inventory becoming problematic in…

real estate agent consoling client

11 Tips For Breaking Bad News to Clients

The world of buying or selling a home is not always joyful. Bad things happen—contracts fall through, inspections and appraisals come back with deal-breaking news, you need to drop the asking price, a buyer withdraws an offer. When those things happen, it will be…

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5 Ways to Boost Your Online Reputation in North Carolina Real Estate

Real estate is a career with unlimited potential, but it’s also a highly selective market. Clients are particular about their real estate brokers, which makes sense—they’re about to make a costly and potentially life-changing investment. What’s highest on a client’s list when they’re choosing…

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How to Find the Best North Carolina Real Estate Brokerage

Whether you’re just getting started in North Carolina real estate or you’re a seasoned professional, having the right broker-in-charge is essential to a successful career. How do you find the best North Carolina real estate brokerage to suit your needs, goals, and personality? Follow…