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Real estate listing shown on computer follows real estate advertising rules

Real Estate Advertising Rules: Ethics and Compliance Guide

Following real estate advertising rules is crucial for protecting consumers, building trust, and maintaining a reputable standing in the industry. This guide explores the legal regulations and ethical guidelines regarding North Carolina’s real estate advertising rules. Key Takeaways Real estate advertising in North Carolina…

best negotiation books

Top Books to Improve Your Real Estate Negotiation Skills

As a North Carolina real estate broker, your income is determined by your ability to close the deal. Therefore, negotiation skills are essential. To successfully master the art of real estate negotiations, you’ll want to find the most creative and powerful strategies available. To…

real estate assistant interview

How to Hire a Real Estate Assistant in 9 Steps

The life of a real estate professional can be fast-paced and demanding. Scheduling, taking calls and handling everyday details can distract from big picture goals, which is why many real estate brokers and brokers-in-charge hire a real estate assistant. If you’re at a point…

real estate brokers networking

4 Tips to Network Like a Pro

Networking—a delight for some, a nightmare for others. Whatever your feelings are about networking, it is an essential part of being a real estate broker. However, just because it’s necessary, doesn’t mean that it can’t be fun and personally fulfilling as well. Here are…

north carolina real estate

Start Winning More Listings With These 8 Tips

Real estate can be a competitive field, and locking in listings is often challenging. If you’re currently trying to get established in a particularly cutthroat market, some challenges may arise in the form of competition from existing brokers, a personal lack of experience within…

Local real estate market expert greets house hunting couple

5 Steps to Becoming a Local Real Estate Market Expert

Real estate, like politics, is all local. When North Carolina homebuyers and sellers are browsing the internet looking for the right broker to guide them through their next transaction, they’re looking for a local real estate market expert. They’re seeking someone with in-depth market…

New broker learning how to write real estate listing copy that sells

How to Write Real Estate Listing Copy That Sells

Professional photos are important, but strong real estate listing copy can make a world of difference in how many views your listing receives. By writing appealing copy, you can convert interest into action and showings into closed sales. Every listing you write as a…

Young real estate professional working on laptop, grabbing her head, frustrated at what she sees on screen. Real estate technology frustrations concept.

6 Ways Real Estate Technology Can Be Bad for Business

Technology is supposed to make everything easier, and yet it is often the source of so many problems. As a North Carolina real estate broker, you can’t do your job without relying on real estate technology to some degree. However, you do have to…

real estate blog

5 Tips for Writing the Best Real Estate Blogs in North Carolina

Writing a real estate blog is a great way for North Carolina real estate professionals to build their brand and engage with local audiences. With blogging becoming increasingly accessible due to online platforms such as WordPress, Wix, and Tumblr, anyone has the ability to…